New Display with a Beachy Theme
Well, it’s Christmas in Noosa. The beaches are BEAUTIFUL. The water is as clear as I have ever experienced it.
After a life affirming swim in the river last week, I was inspired to develop a display for the shop with a beach theme. Not unusual for my business. We have a shell section and a ‘whitewashed beach decor’ wall, and this is a lovely addition to those.
We are in the middle of our HUGE 12 Days of Christmas Event.
This always adds a level of excitement and joy to each day. This will end on Christmas Eve. But before this, on Friday night 23rd, we will host a VIP only night of shopping with some wonderful bargains on the night. A great night to come in and have a look at this new display.
See you in the store.
Frilly Tops on Jars
So, I made a quick movie in the store yesterday. Yes, you will have to start calling me Steven Spielberg.
I knew the camera added 10lbs but in this recent filming experience I found it also adds 10years.
Anyway, just wanted to show you the frilly tops for jars. In case you were thinking of giving away a jar of mustard or biscuits this Christmas. Nothing says homemade like a floral, frilly top on your jar.
Have a look.
See you in the store.
Tips for Wrapping Christmas Biscuits
Have you ever been to the Joy of Baking website?

Honestly you could spend HOURS there. But take coffee and cake with you to the computer, the demonstrations make you very hungry.
There are hundreds of recipes and videos on wonderful things to bake.
The link I have given you if you click on Joy of Baking above is to their page on Christmas baking. My topic de jour. Just click on HOME to get to their home page.
This video offers suggestions on how to present Christmas cookies if you are giving them as a gift. Nice simple ideas.
I REALLY like the biscotti in a coffee cup idea.
Chocolate and hazelnut biscotti. The person who first combined chocolate with hazelnut deserves a medal.
Joy of Baking again. Chocolate and Hazelnut Biscotti demonstration.
OK. so now I’m thinking, as gifts for Christmas, parmesan biscuits in the shapes of stars and Christmas trees AND chocolate and hazelnut biscotti in coffee cups.
I am off to see if hazelnuts are easy to find.
See you in the store.
Simpsons Mitre 10 – The Movie
OK! You may think I have a theme. My last post was the Whoopie Pie movie, and now……..
This is how this came about, and if this is my 15 minutes of fame, I am disappointed.
Noosa Juction has a new web page. Each of the traders in the junction is represented. We can have a basic listing or go for the Rolls Royce listing which includes a short promotional movie.
I chose the promotional video which we shot last week.
It was nerve wracking and the result is short and fun.
Have a look.
See you in the store.
Have a look.
What are Whoopie Pies??
In the store right now we have Whoopie Pie tins. You can make regular sized Whoopies or Mini ones!
We also have a great Whoopie Pie cookbook.
BUT. You may not be familiar with the Whoopie Pie phenomenon.
I have made a movie. Whoopie Pie the Movie.
Come in to the store to have a look. Pick up your free recipe card for these delicious cakes.
See you in the store.
Cake Pops the latest sensation
Have you heard about these?
Cake Pops. And they are a sensation.
Google them. Look on YouTube. Thousands of references.
THEY ARE:
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a cake, crumbled
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mixed with icing
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rolled into balls, or shaped.
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On a stick
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dipped in candy coating and VOILA!
We have everything you need. Sticks, candy melt and the worlds most popular book written by the star of this video Bakerella.
Sticks
Candy Melts
Cake Pops the worlds most popular books
Here is Bakerella with a wonderful, short video on making cake pops.
See you in the store.
Giant Cupcakes – a short slideshow
Our final post about baking. On to some summer-y things soon.
We have a great display for the giant cupcake tin in the store.
Loving the in store DVD player as we do, I made a short slideshow illustrating some fancy giant cupcakes and some simple.
Here it is with a little Oscar Peterson playing in the background.
VIP’s will get an August newsletter very soon.
See you in the store.
April Newsletter
In case your not a member of our Maxwell & Williams VIP Club (over 1,300members and more every day), here is a “re-print” of the newsletter the members received by email this month.
To become a member, come in to the store to sign up. You will also receive 15% OFF your Maxwell & Williams purchases.
You may need to click on the image a few times to enlarge it enough to read.
To see previous newsletters, click on the tab to the left.

See you in the store.














